The troubled mobile operator giantĀ VodafoneĀ is to cut 11,000 jobs from its global workforce over the next three years.
The company, whose share price has slumped to a two-decade low, said it needed to cut costs and restructure its business to compete against rivals and improve the experience for its tens of millions of customers.
The job cuts, which amount to about 12% of its global workforce of 90,000, mark the first big move by the new group chief executive, Margherita Della Valle.
āToday I am announcing my plans for Vodafone,ā said the former finance chief Della Valle, who wasĀ appointed chief executive last month. āOur performance has not been good enough. To consistently deliver, Vodafone must change.ā
Vodafone, which has abut 18 million UK mobile customers and more than 1 million broadband customers, is in the closing stages ofĀ pushing through a merger with ThreeĀ to create the UKās biggest mobile company to compete with rivals.
āMy priorities are customers, simplicity and growth,ā Della Valle said. āWe will simplify our organisation, cutting out complexity to regain our competitiveness. We will reallocate resources to deliver the quality service our customers expect.ā
In November, Vodafone cut its annual profit forecast and announced a ā¬1bn-plus cost-cutting plan, including job cuts, to cope with soaring energy bills and inflation.
A month later, the companyĀ ousted the two-decade Vodafone veteran Nick ReadĀ after a 40% slump in market value during his four-year tenure as chief executive.